Changing rent to own.
Discover how we've impacted a major player in the rental purchase community.
Rent One
Identity / Branding / Print Collateral / Direct Mail / Catalogs / POS / Campaigns / Website / Email / TV / Radio
Marketing and branding in the RTO space.
We have worked with Rent One since 1996 to build and evolve their brand from the ground up. Since we began working together over fifteen years ago, the company has grown from 27 store locations to over 50 nationwide.
To update the Rent One brand, we created an identity that would give them a stronger, national presence capable of transcending every aspect of the business. The brand has stood the test of time and is recognized among leaders in the rent-to-own (RTO) industry.
From flyers to postcards and more, Rent One's direct mail marketing is a leader in the RTO industry.
Ringing in the season with festive catalogs.
Building a virtual presence.
Rent One's website is a modified e-commerce site that includes rotating banners and featured products. The company recently became the first RTO business with a mobile site and mobile payment options, giving customers more accessibility to the site and better service overall.
New levels of online engagement.
Virtual customer service has taken on a whole new meaning in the RTO space, and Rent One is paving the way through using a Facebook page that allows for better employee and customer communities to develop through contests, customer inquiries and featured products throughout.